Foodna United Co. | Rebranding & Arabic Logo Design

Foodna United Co. is a parent company for restaurant chains and an ISO 22000-certified central kitchen. BLACKBOX developed a complete rebrand rooted in Kuwaiti heritage, with black inspired by the traditional Kuwaiti master tent and a sand brown drawn from the desert.

Our Scope of Work

  • Arabic Logo Design: Designed the Arabic logo in Square Modern Kufi calligraphy.

  • Visual Identity Design: Developed the colour system and visual elements of the new identity.

  • Corporate Identity Design: Applied the identity across corporate stationery and print media.

  • Brand Guidelines: Created guidelines to ensure consistent use of the brand.

  • Logo Stamp Design: Designed an official stamp version of the logo.

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